How do you define entrepreneurial journey? Some might say that it is a tough and lonely journey where you have none to depend on but yourself. But at the same time, it could be the most rewarding career you can achieve in life. Besides, being a successful entrepreneur can also give you a sense of self-satisfaction given that all your wildest visions and creative expressions are yours to achieve.
See also: The Lonely Journey of Entrepreneurship & How to Combat It
To achieve success, however, having the right mindset is crucially needed. Why? Because without having correct “startup mindset”, starting a business is like riding a bike while you are building it – very frail. In fact, many successful people believe that it is our mindset that helps us struggle along the path of success. Invite Change mentioned that mindset is a part of the human brain that shapes the way we view the world and how we engage in life. In other words, mindset is not just part of a successful journey, but it is also a key to open doors of victory that probably have been closed before.
“Once your mindset changes, everything on the outside will change along with it.” – Steve Maraboli
Developing a startup mindset
That said, having startup mindset is an asset to your success. If you want to start a business, the first thing to do is to undergo the mission of building a startup mindset. Here are five simple practices to accomplish the mission.
“Nothing is impossible. The word itself says, ‘I’m Possible’.” – Audrey Hepburn
- Engage in a positive talk – Become a prudent businessman, you should always have positive thoughts towards everything. This will keep you sane and alive when leading the startup journey.
- Gather in the right circle – “When you have a Million Dollar Vision, don’t surround yourself with 1 Cent Minds”
- Think like the rich – Rich people’s way of thinking can help achieve the success you want. Many researchers found that rich people do perform better due to their thinking that is different from average people.
- Be authentic – Be authentic means you should get in touch with your feelings and experience off-days. Remember, you are the founder of a business but you are NOT a robot. Besides, human experience is important to your success journey.
- Don’t lose the “Founder” sense – Creativity, visionary, resilience, determination, enthusiasm, and optimism, these are what lie in every entrepreneur’s heart and mind. These senses and thoughts are also what differentiates an entrepreneur from the rest of us. Unfortunately, when you lose these senses, chances are, you will lose the business as well.
3 successful mindset of Entrepreneurs
Here are three crucial startup mindsets from Bram Krommenhoek. Bram interviewed 100s entrepreneurs and concluded these mindset to be the most vital mindset a founder/business person should have.
Startup mindset #1 Data-seeking
Steve Blank in the interview said that no fact exists inside the building, there is only opinion. This is perfectly true given that being a starter, you can only predict what kind of products and services your customer needs, what problems you can solve with the products.
Luckily, this assumption can be validated by having a real conversation with potential customers. To do this, you need to adopt a data-seeking mindset to find appropriate data for your new startup and process the data to build the business.
The data, however, is not inside the building – not in your team but it lies in your customers. This means that you need to spend time outside and talk to real potential customers in order to move forward.
Startup mindset #2 Customer focus
Steve Blank advised that the one thing that separates successful business owners from unsuccessful ones is their focus on understanding the customer. For you, it means that it is time to stop making it about product development and start to pay more attention to customer development. When you have this mindset and diligently improve your product with customers in mind, they will be willing to pay for your product/service and stay loyal.
Startup mindset #3 Focus on learning instead of optimising
High achievers often put a product in front of people and sit with them and actually see them use the product.
The message is that when starting out a business, you should be a human, not a business machine. Bram added that you should be your customer’s best friend before anything else. Being successful means to focus on learning instead of optimising. Nothing can replace the power of being genuine and developing a trusted partnership with your first customer. So, focus on nurturing relationships with potential early adopters. They’re crucial to your success and keen on your success.
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