startup tips Archive

Startup Guide to Survive Against Tech Giant Corporations

As new digital technologies are constantly being introduced at ever-faster rates, there will be more opportunities to capture new markets and unseat incumbents. Startups would be much advantaged by this opportunity as they could generate fresher ideas than big companies do. However, in order to thrive in the fierce business competition, startups often have to

How to Rebuild Your Startup after a Natural Disaster 

From the deadliest Caribbean earthquake to Australia’s bushfires to heavy torrential rains that triggered mudslides and floods in Indonesia to storms in America’s Deep South, natural disasters have greeted us from the beginning of 2020 – which not only impacts individuals but also national economy and businesses, including startups. According to CNN Business, natural disasters

Covid-19: How It Affects and Reshapes the Startup Environment 

In order to survive, some have to strive As the Covid-19 outbreak raises concerns globally, small- and medium-sized businesses like startups need to rethink their strategy. The executive director of the Ryerson DMZ startup incubator, Abdullah Snobar told Financial Post that the fallout from the Covid-19 pandemic is already here – and some startups will

Where Can You Find a Business Idea? 

There are approximately 400 million entrepreneurs in the world, with an estimate of 550,000 people starting a new business every month. If you want to be among these aspiring leaders, make sure you have this one thing: ideas. The problem is, how do you find an out-of-the-box business idea that is unique and scalable?  The

Complete Guide to Direct to Consumer Business (D2C)

The old century indirect brand economy is slowly disappearing as consumers demand more transparent and comfortable shopping experience. IAB study revealed that for the past few years, disruption has been a constant in the media landscape. Yet, patterns are emerging that give clarity to the path forward for the digital media and advertising industry.  That

How Consumers Discover Your Brand if NOT Through Ads?

Let’s face it: not everyone likes seeing ads while surfing online. Owing to this reason, people use ad-blocker to get an ad-free browsing experience. When this increasingly becomes a trend, ad-blocking activity continues to become a key concern for business players. With consumers taking more control over their online experiences, marketers who rely heavily on

How to Maximise Sales on Christmas and New Year Season 

Christmas and New Year holidays are the two most awaited time of the year for many businesses. Why? Because the festive season is when the biggest sale happen. According to Cloud Ways research, there is a whopping 246.15 percent increase in worldwide e-commerce sales during holiday seasons. Gen Z won as the highest holiday spender

How Important is Your Website’s Visual for Customers? 

It is common knowledge that our clothes, hairstyles, body language, and even smell are the first determiner in how people will treat us. But does this notion also go the same to a company website design? The answer is an obvious YES. Statistics by PARQA revealed that judgements on a company’s credibility are 75 percent

Microservice vs. Monolith: Which One is the Best to Use? 

What are microservice and monolith?  Microservice is an approach to application development in which a large application is built as a suite of modular services. It is generally used by large scale business to handle larger traffic loads. Martin Fowler advised that early startup should not even consider microservices unless you have a system that

Beating the Impossible: Building a Single-Person Startup

There is a common belief that in order to successfully build a company, you need a proper team to start. So, does it mean it is impossible to build a single-person startup? The answer would be NO. While nothing is impossible, the road to go there might not be easy and is less travelled. Single-person