marketing tips Archive

Google Algorithm Update & Content Strategy in 2019: How It Affects Your Business

Google keeps improving from time to time. The tech giant is regularly updating their system and algorithm. The algorithm update is aimed to improve the performance of the search engine and to address concerns such as search ranking, mobile optimisation, penalisation of various websites, and content optimisation. In 2018, Google updated its several algorithms that

4 Effective Hacks to Improve Social Media for Customer Acquisition

Molly Galetto in NGData defined customer acquisition as “acquiring new customers including consumers to purchase company’s products and/or services.” The cost of customer acquisition is important to evaluate how much value customers bring to your business. Its management refers to set of methodologies and systems for managing customers’ prospect and inquiries. Galetto stated that successful