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Startup Guide to Survive Against Tech Giant Corporations

As new digital technologies are constantly being introduced at ever-faster rates, there will be more opportunities to capture new markets and unseat incumbents. Startups would be much advantaged by this opportunity as they could generate fresher ideas than big companies do. However, in order to thrive in the fierce business competition, startups often have to

Social Media Trends Every Startup Need to Notice

Social media has reinvented the way businesses and marketing work. By maximising the use of social media, you can have a better and stronger relationship with clients or consumers. Social media is also an effective tool to boost brand loyalty. Therefore, business owners should always stay up-to-date with the latest data on social media to

Practical Tips to Maximise Facebook Ads for Profitable Success

Facebook has become a massively popular social media since its launch in 2004. Facebook statistic showed that there are about 2.41 billion monthly active users and 1.59 billion daily active users on Facebook. In terms of advertising, nearly every business (94 percent) have invested in advertising on Facebook and more businesses plan to increase their

Why Facebook Marketing is important in promoting businesses nowadays?

Transformation of communication ways Do you realize the ways that people acquire information have been changing significantly overtime? In the old days, they mainly obtained information from newspaper, radio and television. These sources, however, are quite limited because they only work well locally. Although these traditional media of communication are still being used, the internet

Affordable Marketing Methods Your Startup Can Adopt

Whether you are just starting up or has been in the startup scene for a few years, looking for affordable methods to market your services or products is a consistent need. In this fast-paced digital era, online marketing is one brilliant way to publicise your startup, expand your brand, and gain customers at the same