In today’s era of technology, there are good chances that most business owners are relying on digital marketing to advertise their products such as using Facebook ads, Google AdWords, Instagram ads, and suchlike. Within digital marketing, there are two types of strategies commonly used in the business: Push and Pull marketing. What is push and
As a business owner, you want to make your products known to the public and get customers buy them. There is no doubt that having regular customers or repeat buyers is a great deal for young company like yours. However, running a new business is not as easy as turning the palm of the hand.
Aspiring to be your own boss and create your own business is awesome, especially because people need to develop and prove themselves from time to time. While being an employee for life is not a bad thing, you should look further to the future. Imagine having your own startup. You can get more privileges you
As a newly-built company that needs to move fast in facing the challenges to keep the business on track, cultivating a culture that engages all team members is a must-have startup strategy to identify your brand. That being said, it is crucial to have experienced human resource (HR) manager on board who is capable to
Success is where preparation and opportunity meet – Bobby Unser Once time, you get the opportunity to attend a startup meetup that brings together many prominent people in the business world. Now try to imagine a scenario where you suddenly come across an angel investor within two short minutes on the elevator during your walk
What stands between an idea and its implementation? For most entrepreneurs, the answer will be ‘distraction’. It does not really matter if you have a great idea on mind. When you cannot focus on how to bring it to reality and keep distracted by other things, the main goals will never come true. Therefore, as
‘Ideas are easy. Implementation is hard.’ — Guy Kawasaki So you have couple of great ideas awaiting to be transformed to reality. You have compiled proposals and list of investors are ready to support the dream. However, creating your own startup and leaving your currently stable job to seek a full-time entrepreneur is not as
Are you a startup founder? Or someone who is trying to be one? Whoever you are, being a startup founder is the real deal. Constant tough calls and decisions will jazz up your days. It is 24/7/365 accountability. You are the one who are responsible for every cent of revenue, every dollar spent, every mistake
We all know that not all startups continuously grow as the time passes by. We’ve witnessed some companies that had their fame and glory during the first few months of business and yet they came down crashing in no time. There are some who had their humble beginnings yet was able to stand the test
The business world is not kind for everyone especially when you’ve just started. But having the guts to start on a business venture can be said to be an advantage among those who just stand by. So what do you do, not only have the courage but also to think more like business owner?