ecommerce Archive

How to Maximise Sales on Christmas and New Year Season 

Christmas and New Year holidays are the two most awaited time of the year for many businesses. Why? Because the festive season is when the biggest sale happen. According to Cloud Ways research, there is a whopping 246.15 percent increase in worldwide e-commerce sales during holiday seasons. Gen Z won as the highest holiday spender

Microservice vs. Monolith: Which One is the Best to Use? 

What are microservice and monolith?  Microservice is an approach to application development in which a large application is built as a suite of modular services. It is generally used by large scale business to handle larger traffic loads. Martin Fowler advised that early startup should not even consider microservices unless you have a system that

The Impact of Internet Cookies on eCommerce

 Cookies with hot coffee and a book you love, on a rainy day. How does that sound? Yummy and alluring, isn’t it? But well, we are going to talk about another kind of cookie here. A cookie that can help you get richer as it allows you to improve your conversion rate. Right! Just like

7 Vital KPIs Ecommerce Marketer Should Monitor on Daily Basis

According to Investopedia, KPI (Key Performance Indicator) is a set of quantifiable measures that a company or industry uses to gauge and compare performance in terms of meeting their strategic and operational goals. AdAge mentioned that 93 percent CMOs are under more pressure to deliver a better ROI. Yet, if marketers do not understand marketing