You Think Your Office is Cool Archive

How Consumers Discover Your Brand if NOT Through Ads?

Let’s face it: not everyone likes seeing ads while surfing online. Owing to this reason, people use ad-blocker to get an ad-free browsing experience. When this increasingly becomes a trend, ad-blocking activity continues to become a key concern for business players. With consumers taking more control over their online experiences, marketers who rely heavily on

Five Recommendations of Year-End Holiday Plans from Successful Founders 

Following the “New Year, New Me” vibe, where do you usually spend your holiday?   No entrepreneur wants to fall in the same hole twice. This explains why most people who run a business will spend their holiday working harder to reform and rebuild their brands that might not flourish in the past year. However, that

How to Maximise Sales on Christmas and New Year Season 

Christmas and New Year holidays are the two most awaited time of the year for many businesses. Why? Because the festive season is when the biggest sale happen. According to Cloud Ways research, there is a whopping 246.15 percent increase in worldwide e-commerce sales during holiday seasons. Gen Z won as the highest holiday spender

How Important is Your Website’s Visual for Customers? 

It is common knowledge that our clothes, hairstyles, body language, and even smell are the first determiner in how people will treat us. But does this notion also go the same to a company website design? The answer is an obvious YES. Statistics by PARQA revealed that judgements on a company’s credibility are 75 percent

Microservice vs. Monolith: Which One is the Best to Use? 

What are microservice and monolith?  Microservice is an approach to application development in which a large application is built as a suite of modular services. It is generally used by large scale business to handle larger traffic loads. Martin Fowler advised that early startup should not even consider microservices unless you have a system that

How to Use TikTok as a Marketing Strategy

Michael Stelzner said that if you can deliver better results for your company with your social media marketing, you could be the reason your company thrives. What Stelzner tried to emphasise is that marketers should adopt social marketing approach because it is the only way to make your products or services known in no time.

The (I’m)possible Mission: Developing a Startup Mindset

How do you define entrepreneurial journey? Some might say that it is a tough and lonely journey where you have none to depend on but yourself. But at the same time, it could be the most rewarding career you can achieve in life. Besides, being a successful entrepreneur can also give you a sense of

20 Workplace Wellness Programs When Startup Is On Budget

“Health is a state of body. Wellness is a state of being.” – J. Stanford Researchers at Harvard Business Review found that every dollar invested in wellness, companies can get an average return of $2.71 gained from improved productivity, declining absenteeism, and lower healthcare costs. At the same time, promoting wellness in the workplace also

Social Media Trends Every Startup Need to Notice

Social media has reinvented the way businesses and marketing work. By maximising the use of social media, you can have a better and stronger relationship with clients or consumers. Social media is also an effective tool to boost brand loyalty. Therefore, business owners should always stay up-to-date with the latest data on social media to

101 Strategy on How to Reduce Technical Debts in Startup

If you allow your technical debt to grow, the lack of quality of a system might eventually make it “too expensive” to maintain, resulting in technical bankruptcy. What is technical debt? Technical debt or tech debt is a term for all shortcuts, hacks, and poor design choices that compromised a system quality, commonly due to