Startup Tips Archive

Is It a Good Idea to Do Bootstrapping? 

Sourcing for capital is never an easy task for newly founded businesses. Because of this reason, some startups choose to bootstrap during their first year. While bootstrapping helps run the businesses, is it really effective? Are you qualified to do so? What are the drawbacks and benefits? And what can you do when your savings

Why Should You Join Startup Communities? 

Starting a business can be exciting and uniquely challenging. Even so, the meteoric success of a startup-found business, such as Facebook, Uber, PayPal, and Airbnb have inspired many entrepreneurial-minded professionals to follow their passion. While life at an up-and-coming venture might seem endlessly exhilarating, it does not come without its share of risks. About 50

Digitalisation in Singapore: Optimising Online Channels to Drive Sales 

Many businesses have been forced to go digital due to the COVID-19 pandemic. Despite the endless possibilities that digital adoption can bring about to businesses, many still continue to take short-term advances by limiting themselves to only using online channels to drive promotions and sales. In short, how else can businesses take advantage of digitalisation?

What is Subscription Fatigue & How Does It Affect Your Business? 

Gartner predicted that by 2020, all new entrants and 80 percent of historical vendors were offering subscription-based business models, regardless of where the software resides. Subscription business models are attractive to companies for obvious reasons. One of the biggest reasons is it provides for annuity-like revenue streams that are highly predictable. With predictable revenue, companies

How to Maximise Your Startup ROI 

The number one goal for businesses, in general, is to generate profits. When a business fails to earn profit, then it is a failing business. Interestingly, at some startups, making money is not a priority. In fact, many startups get acquired or go public even after years of not having ever made a profit. While

Post-Pandemic: The Advantage of VR in Travel Industry Marketing 

There is a large hype about Virtual Reality (VR) technology in the past few years, and for the next few years we will see how the hype in VR technology develops. VR or not to VR travelling  Italy4Real surveyed 1,000 people to look into the traveller’s perspective on VR technology. The survey revealed that 81

6 Entrepreneurs’ Failure Stories to Learn 

Thomas Edison had failed 1,000 times in getting light bulbs to work. If only Edison gave up early, he might never find that one light bulb which lights up. The story behind Edison’s invention of the light bulb has taught us an important message: “If only you stop at failure, failure becomes your destination.” Either

8 Business Insights You Can Learn from Korean Drama Start-Up

Are you team Nam Do-San or team Han Ji-Pyeong? If you are active on social media, you might have noticed that many people recently are talking about a particular Korean drama: Start-Up. Telling the story of a group of young people’s struggle in establishing a tech startup, this drama captivates many viewers because of its compelling storyline. What’s

Business Matchmaking & Partnership in Startup 

Early stage startups often find it tough to stand and grow on their own due to their tight resources; that’s why networks and cooperations with bigger companies or fundraisers (such as venture capitalist) should be established. The aim of building sustainable networks and matching with partners can be different, depending on the startup’s necessity. It

5 Recommendations for Startup Founders WHEN Launching Their Company 

Many startups end up failing. The ratio of successful startups can be estimated at something around 15 percent to 20 percent of all the ventures established. Given the low ratio of success, it is very likely that first startups launched might end up nowhere. Yet, where failure comes, success will follow – it is the