Startup Career Archive

4 Major Types of Businesses You Should Know before Launching Your Own

Are you thinking of starting your own business? If the answer is a yes, then you might want to consider the next questions: Why do you want to start a business? How will you start your business? What do you want to build? It is crucial to fully understand what motivates you to jump on

Want to Build a Startup? Pay Heed to These 7 Common Mistakes

Starting your own business can be rewarding and challenging at the same time. Beyond the prospect of making more money than working under someone else’s direction, having a company of your own lets you have the option of a more flexible lifestyle. As you will be in control of your business, you can arrange your

Push and Pull Marketing — The Benefits and Drawbacks for Your Business

In today’s era of technology, there are good chances that most business owners are relying on digital marketing to advertise their products such as using Facebook ads, Google AdWords, Instagram ads, and suchlike. Within digital marketing, there are two types of strategies commonly used in the business: Push and Pull marketing. What is push and

4 Strategies to Attract Potential Customers to Purchase Your Product

As a business owner, you want to make your products known to the public and get customers buy them. There is no doubt that having regular customers or repeat buyers is a great deal for young company like yours. However, running a new business is not as easy as turning the palm of the hand.

Want to Start a Business? Watch Out for These 6 Common Mistakes!

Aspiring to be your own boss and create your own business is awesome, especially because people need to develop and prove themselves from time to time. While being an employee for life is not a bad thing, you should look further to the future. Imagine having your own startup. You can get more privileges you

Jump from the Sinking Ship: When Should You Leave a Startup?

If you are currently working for a startup, there are good chances that similar question has ever crossed your mind: How long will you stay there? Are you sure the startup has a promising future if you stay? Before joining a startup team, you must have understood the consequences you will have to face from

How to Launch Startup Before Graduation: Mark Zuckerberg’s Way

Young, energetic and full of crazy ideas. These words probably best describe the characteristics of a college student. Some students can do really well in college, get excellent grades, stand out in every class, as well as pass all exams perfectly. But for some others, it is not enough to be good only academically. They

Look for Startup Ideas? Get to Know These Viral Startup Categories First!

Nowadays, we are facing a new era of entrepreneurship. Economic growth attributed to the advancement of technology has altered the way people live and given birth to a myriad of new business opportunities. The proliferation of startups across the globe is an evident sign of the rise of digital economy. While startups do not necessarily

Push Your Startup Forward with Integrated Marketing

What makes a successful startup launch? That’s right: great marketing. The growth of communication technology and change in consumer behaviour requires every business leader to stay current and adapt with the continuous transformation. In the past, business founders mainly used conventional media such as radio, television, or newspaper as their marketing channels. However, today’s advancement

To Go Formal or Casual? What to Wear to a Startup Interview

Congrats! After sending bunch of job applications to various prominent startup and waiting in anticipation, finally you receive an invitation to your first startup interview. As you have always been keen in joining a startup team, the interview will give you a good opportunity to realise that dream. While you might feel excited, you might