Marketing Tips Archive

5 Best AFFORDABLE E-commerce Courses for Beginners & Experts

It is important to equip and acknowledge yourself when building your own e-commerce business. That said, taking e-commerce courses could be the right path to help pave your way. However, it is never easy to find great, high-quality courses for e-commerce because there are too many kinds of ecom courses on the market. So, to

3 Quick Tips to Maximise Instagram Story for Business

Social media story is as engaging as post content when it comes to attracting more customers to click-through your page and product or service. The question is WHY Instagram Story? According to ClickZ article, Instagram has become one of the fastest-growing platforms on social media. When it comes to advertising, Instagram manages to make 23

Social Media Trends Every Startup Need to Notice

Social media has reinvented the way businesses and marketing work. By maximising the use of social media, you can have a better and stronger relationship with clients or consumers. Social media is also an effective tool to boost brand loyalty. Therefore, business owners should always stay up-to-date with the latest data on social media to

Practical Tips to Maximise Facebook Ads for Profitable Success

Facebook has become a massively popular social media since its launch in 2004. Facebook statistic showed that there are about 2.41 billion monthly active users and 1.59 billion daily active users on Facebook. In terms of advertising, nearly every business (94 percent) have invested in advertising on Facebook and more businesses plan to increase their

4 Booming Startup Trends to Stay Ahead in a Competitive Business

Startups are changing the world. From fighting poverty to opening more jobs, the proliferation of startups today represent the new era of business. Startup is the place where innovations are made and encouraged. According to IDG study, startups are quicker in adopting the automated system in an effective manner. Nearly every startup across the world

The Impact of Internet Cookies on eCommerce

 Cookies with hot coffee and a book you love, on a rainy day. How does that sound? Yummy and alluring, isn’t it? But well, we are going to talk about another kind of cookie here. A cookie that can help you get richer as it allows you to improve your conversion rate. Right! Just like

Target Market: What to Do, Tools to Use, and How to Optimise It

Most marketers are trying to talk to everybody and while they do it, they have a difficult time to even grab attention of anybody. This is why targeting in marketing is crucial. What is target market?   Targeting in marketing is a strategy to break down a large market into smaller segments to make you concentrate

Why You Should Adopt Omnichannel Marketing

Businesses today are impacted greatly by the internet as almost everything we see or buy can be found on the internet. So, what does it imply? Well, it implies that today’s digital service has pushed businesses to rethink their services. While traditional marketing media such as printed ads, mailboxes, and commercial TVs are still effective,

2019 Insights Affiliate Marketers Should Watch Out

Producing money while you sleep, how does it sound? Quite tempting, right? That’s how most people describe what it feels like to be an advertiser or affiliate. Being an affiliate marketer means you need to advertise someone else’s products or services to your blog, social media, websites, or other online platforms. The most interesting benefit

Google Algorithm Update & Content Strategy in 2019: How It Affects Your Business

Google keeps improving from time to time. The tech giant is regularly updating their system and algorithm. The algorithm update is aimed to improve the performance of the search engine and to address concerns such as search ranking, mobile optimisation, penalisation of various websites, and content optimisation. In 2018, Google updated its several algorithms that